Emily Carr University
of Art + Design

This project was done when I was an employee at OXD. My role was art direction and design as part of the project team.

My Role:

  • Art Direction

  • Design Research

  • Style Tiles (Determine colour, themes, typefaces)

  • Web Design mockups for developer

Design Research

To make sure Emily Carr would stand out in the academic space, I audited and analyzed the brand colours of local and global design schools. Next, we worked with Emily Carr to select a differentiated colour palette that best represented their unique art school.

ecuad-color-audit.jpg

Using a sneak preview of the building design as inspiration, I worked through design explorations to create style tiles for the website elements.

Style Tiles

From the visual explorations, I produced style tiles to help stakeholders decide quickly and thoughtfully on a visual direction without getting distracted by other factors.

ecuad-style-tile-1.jpg

The final result is a University website that effectively highlights the creativity and innovation of its students and attracts potential students and staff.

Let’s work together.

Your vision deserves the best design! Let’s team up to create something unique that resonates with your audience.

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